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Small business Profile

Bike shop owner hopes tax credits will put money in employees' pockets

John Crandall

John Crandall
Old Town Bike Shop
Colorado Springs, CO

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About Small Business Majority

Small Business Majority is a national small business advocacy organization, founded and run by small business owners to focus on solving the biggest problems facing small businesses today. We actively engage small business owners across America to drive smart public policy and get entrepreneurs the resources they need to thrive.​

We believe small business entrepreneurship is a potent force for positive change in every aspect of creating a thriving society and economy—from addressing long-term unemployment to providing quality jobs in challenged communities. Small, local businesses are forces for economic development—creating economic opportunity in the neighborhoods where they operate by providing jobs that lead to income growth and helping revitalize challenged areas. Indeed, healthy small business ecosystem can provide a pathway for women, minorities, youth, veterans and immigrants to enter the mainstream American economy and build income and independence.

We believe​ in the power of entrepreneurship to revitalize local economies: a strong small business community makes a community strong. Small, local businesses are forces for economic development—creating economic opportunity in the neighborhoods where they operate by providing jobs that lead to income growth and helping revitalize challenged areas far more than chain businesses. ​

That's why we w​ork from our 1​1​ offices in ​9​ states and Washington, D​.​C​.​​ to ​engage our network of ​more than ​45,000 small business owners to get involved in the public policy process and to get educated on resources and opportunities available to them. We reach an additional 500,000 entrepreneurs through our formal strategic partnerships with 125 business organizations such as local and regional chambers.

We conduct research and economic analyses to determine small business owners’ needs and concerns.

Our entrepreneurship program delivers education and practical resources to ​address those needs.

We make a special effort to focus on promoting entrepreneurship among women and in communities of color.

We communicate the needs of America’s entrepreneurs through the media and other channels.

We advocate for smart public policy to ensure small business success.

Small business owners are pragmatic, not ideological. And contrary to a long-held misconception, they are not reflexively anti-government. But, they want government to understand their needs and respond in a constructive manner. Therefore, we work with policymakers on a national and state level to advocate for policies that create jobs and maximize business opportunities and cost savings in tax reform, healthcare, clean energy, access to capital, infrastructure, workforce and more.

The small business community is vast, diverse and dynamic. It includes six million small employers with 43 million employees and nearly 22 million self-employed people, with varying political points of view. Despite their diversity, they have at least one critical thing in common: Together, these entrepreneurs create more than half of our nation’s jobs, drive innovation, grow the economy and anchor our communities.


Our economic policy agenda

We promote an economic agenda that focuses on supporting small business, and with it our entire economy.  This agenda:

1) Creates the environment for small businesses to thrive by:

a) Investing in America, including the new economy

b) Driving demand for small business goods and services

c) Ensuring a level playing field

d) Eliminating financial burdens

2) Ensures that small businesses have the resources to succeed via:

a) Access to capital

b) Access to information/education and resources

c) Access to a skilled workforce

Key topics:

Tax policy


Access to capital

Clean energy economy


Workforce training and retention, including a focus on opportunity youth

Immigration reform

Minimum wage

Other employment issues, including family medical leave and employment non-discrimination

Retirement security and asset building



Money in politics

Hispanic and other minority entrepreneurship

Women’s entrepreneurship


Our entrepreneurship program

Small Business Majority’s Entrepreneurship Program delivers resources and information to entrepreneurs in key areas of running a small business. We identify and provide education about products, services and business and policy solutions that help strengthen existing small businesses and allow would-be entrepreneurs take the next step in launching their business. Our work is informed by our strong partnerships with business leaders, policymakers and, most important, small business owners.

Program activities include:

In-person presentations and webinars

Materials that are distributed to entrepreneurs

Small business roundtables

Blog posts, op-eds and letters to the editor about new and trending entrepreneurship issues

Highlights of strategic partners’ programs and events

Core program areas:

1) Access to capital

2) Business resources

3) Technology

4) Workforce benefits

5) Access to a skilled workforce

6) Retirement security

Special initiatives:

Commitment to opportunity youth

Workplace wellness

Green business guide